April 8, 2015

In today’s healthcare environment, price pressure is tough and only getting tougher.

At the 13th Annual eyeforpharma Philadelphia Conference, Senior Consultant Jill Sackman led a discussion on strategies you can use to succeed and win, with panelists Bruce Taylor, Director of Government Strategy and Relations at Roche Diagnostics Corporation, and Dr. David Horwitz, Former Global Chief Medical Officer of Johnson & Johnson Diabetes Institute.

The experts shared their insights on how to avoid commoditization and compete effectively on economic and clinical value.